Side Jam Interview #1 – Homegrown Plant & Worm Farm

Hello and welcome to the first installment of the Side Jam Interview Series!

The Side Jam Interview Series aims to highlight unique, interesting, and creative ways to make extra money on the Side.

I interview people about side hustles they’ve tried and find out the real scoop:

  • Is it legit or a scam?
  • Were you able to make money?
  • How much effort was involved?
  • Did it require any prior skills?
  • Was it ultimately worth the time put into it?


The Homegrown Plant & Worm Farm

Say hello to Cricket — a friend of mine who I just met back in October at a local Choose FI meetup.

Although I haven’t known her for very long, I can already tell she is going places. Seriously, she has so many great and innovative ideas; I don’t know if this girl ever takes a break!

Cricket is the mother of one super-cute kiddo, with the creative gene running through her. She takes after her mama in so many remarkable ways, as they are both successful entrepreneurs at heart.

Cricket is currently a work-from-home mom who has several real estate investments and multiple side hustles. When she mentioned the various side gigs she’s tried — mainly just for fun or to educate her daughter about money — I was excited to hear more.

I knew we’d have a connection that would work just great with this interview series.

So here is more about Cricket and her Side Jams!


The Interview Questions – Plant-Selling

Tell us about a fun, unique, or exciting Side Jam you’ve tried:  

My daughter and I have a plant-selling business and a small worm farm.

How/why did you get started with this Side Jam?  

My daughter wanted some extra toy money. So we came up with the idea to buy seed packets from a discount store and grow our own plants. We also make our own seed starter pots out of newspaper. By doing this, the plants can be placed directly into the ground without being transferred from a pot.


How long have you both been doing this? 

We’ve been at this for over two years, and it keeps getting bigger each year. We are even taking pre-orders from friends and family who have purchased from us in the past.


The Requirements

What Materials Are Required To Begin Growing and Selling Plants?

In general, you need some seeds, something to plant them in, and potting soil so they can grow. We go to the local dollar store to pick up seed packets at 25 cents each.

You can either make your own potting soil if you actively compost or pick up a big bag of soil from a discount store. And instead of seed pellets or pots, we make our own origami pots out of old newspapers.

You fold the newspaper to create little square pots to place the soil into. Once the seedlings grow, you can plant the entire thing into the ground — no need to transplant from a small pot into a bigger one or from a pot into the ground. The newspaper will be absorbed naturally.


What types of plants do you grow & sell?

I let my daughter pick out whatever she wants when we’re in the dollar store. But we mainly focus on small plants and vegetables. If anything doesn’t sell, I can plant it in our backyard or vegetable garden.

At the end of the season, we also take inventory to know what sold well and what didn’t. We will know what to buy more or less of the next year by doing this.


The Details

Where do you sell the plants? Do you have a marketing strategy? 

My daughter set up a table in our front yard when we first started out. I also told friends and family to stop by to pick up a few plants.

Some people couldn’t make it, so they asked to set a few aside. That gave us the idea to start doing pre-orders.

As for advertising, I also post about the plant sale on Facebook to reach a broader audience. Sometimes customers cannot come to purchase the plants but are still willing to pre-order and pick them up later.


How profitable has selling plants been? 

The seed packets at the dollar store are discounted at 4 for one dollar. Each packet can contain any number of seeds (depending on specific plant type.), By working the numbers, I’ve found we average a cost of 7 cents per plant. This includes seed purchase plus materials.

Since we are selling the plants for one dollar apiece, we earn a profit of 93 cents per plant. As you can imagine, since the price is so low, we get many customers who buy entire trays full of multiple plants. Each year, my daughter has made a few hundred dollars.


The Learning

What Did You Learn While Performing This Activity?

Educationally, this has been a great lesson to teach my daughter. She has learned the basics of running a business, supply and demand, delayed gratification, customer service, sales, and various financial skills. (She’s less than ten years old!!)

She is the one who interacts directly with customers and makes the sale, including counting out change. This entire experience has taught my daughter math, science, statistics. But don’t tell her she’s learning!


What type of research or learning curve is required for this Side Jam? 

Not much at all. But it’s helpful to have a green thumb. And after the first season, you’ll get to know what grows well and what people want to plant.

My daughter likes to get involved with the pre-work, though. At times, she’s asked if I could drive her to Lowe’s so she could do some competitor research! In fact, she has interviewed several employees in the nursery, asking which plants have been top sellers for them. (Smart girl!!)

As for the worms — not much is needed for those; they pretty much take care of themselves. (More on that later on!)


What Tips Would You Have for Someone Who Is Looking To Get Started With a Homegrown Plant Selling Business?

Give it a try! Worst case scenario — if you don’t sell anything, you can plant them in your own garden and sell off any extra produce.


The Reflection

Is this something you might try again someday? Why or why not? 

Yes, we are in our third year of growing and selling plants and will continue to do it as long as my daughter enjoys it.

We improve upon the process every year. I ask her what she might want to do differently the next time, and she always has some great suggestions. (For example selling pre-orders, promoting on Facebook, and choosing different plants based on success rate.)


Your Daughter Originally Wanted To Do This To Earn Extra Toy Money — Did She Get New Toys? (Or What Did She Get?)

Yes, she did get new toys.

Specifically, she bought a couple of new Barbie dolls, some Legos, and a few other odds and ends.


What Is Your Daughter’s Favorite Part of Running These Businesses?

She loves science and learning all types of new things that she can get her hands into. She likes to take things apart and put them back together again. While she does have a scientific mind and is extremely methodical, she also has quite a creative streak.


What’s Your Favorite Part?

She is learning new skills that she can potentially use as she grows up.

She might become a future botanist, biologist, brain surgeon, or forensic scientist — wherever her creative mind takes her, working on whatever puzzles she’d like to unravel.


Where Can Readers Find You Online?

I can be found on Instagram @Defyingdebt.

I can also be found as a contributor to a new project,


In honor of this being my first Side Jam interview, we’ll go over a second Side Jam below — (And also because — c’mon, how can we not talk about a worm farm side hustle?)


Bonus Side Jam: The Worm Farm

How Long Have You Be in the Worm-selling Business?

This is a relatively new endeavor, so we’re just starting to get it off the ground. However, since we were already into the plant-selling business, it seemed like an easy transition to work a worm farm into the process. They can be beneficial to each other.


Why Would You Want To Sell Worms? What Are Some of the Benefits of Owning a Worm Farm?

If you are already composting, worms are a natural fit. The technical term is called “vermicomposting.” When worms assist in composting, they add nutrients to the end product. The compost can then be used as a super-healthy fertilizer for your plants.

Another thing you can do is make worm tea (nope, not for sipping from grandma’s fine china — because that would be gross.) Worm tea is made from steeping worm castings (basically worm poo) in water to be used for fertilizing plants. Worm tea is also made from water runoff used to keep the worm bin moist. 

Additionally, you can choose to sell worms as bait to people in the fishing community. A one lb box of worms will sell for $30 (with roughly one thousand worms in a box).


The Details

What Materials Are Required To Begin a Worm Farm?

You need a few plastic totes with lids (like from a big box store) and will need holes at the bottom and the top. At the bottom, so water can drain, and at the top, so air can get in.

Worms need to be kept moist and out of direct sunlight because their skin is sensitive to light. The heat from the sun (or any direct light source) can dry them out and kill them.

You’ll also need dirt and/or compost, shredded newspaper — some sort of material for them to live in.


What Do Worms Eat?

They eat anything — and I mean anything! They’ve been known to dine on any organic matter — fruit and vegetable scraps, plants, grass, and leaves. Unfortunately, they also don’t care for some things — usually on the more acidic side, such as onions. 

However, if you have a bunch of food scraps, toss them all into a blender and feed them to the worms. The smaller the particle, the quicker it is turned into castings and used in the garden.


Is it gross touching the worms?!? (Sorry, that’s just me being squeamish!!)

No, it isn’t that gross. I don’t mind touching them when I have to.

And my daughter doesn’t mind getting her hands dirty!


So, to Increase Your Supply, I’m Assuming the Worms Procreate Somehow. Do You Need To Get Involved With That at All??

Nope, they do that all on their own; I have no involvement in that.

Note: Most worms are considered hermaphrodites, which means they have both male and female organs for reproduction. They produce little cocoons that eventually hatch into baby worms.



On that note, I think we will wrap this up —

But in a nutshell, here is what we learned today from Cricket and her daughter’s unique & creative Side Jams:

  • Anyone can figure out a fun way to hustle, regardless of age or existing skillset
  • If you’re willing to get your hands dirty, you can be successful with both selling plants and raising worms
  • Origami isn’t just an art project. It can also yield sustainable tools in which you can grow living things!
  • Facebook isn’t just for socializing — it’s a quick & easy platform that can get your words or products out there
  • Kids are smart — find something that they enjoy, and you can make a fun and educational project for them!
  • Never. Stop. Learning.


And that’s where I will leave you for this week —

But before we go, I’d again like to thank Cricket for sharing the details on these unique & interesting ideas. She was extremely patient with all of my questions — of which I had many!

And I’d also like to express how super-impressed I was with her daughter’s creativity, resourcefulness, and tenacity.

Keep at it, girlfriend! Your future is absolutely unlimited!!

Thanks to everyone for joining me. And let me know if you’d be willing to try out either of these Side Jams —

Do you have a green thumb? Or would you be willing to raise a community of wiggly worms?


Previous Interviews

Missed my previous Side Jam interviews? Check out the Related Posts below —

#1 – Cricket’s Plant Selling and Worm Farm

#2 – Nelly’s Online Forum Contribution

#3 – Robert’s Digital Marketing Business

#4 – Cheryl’s Exercise Class Instruction

#5 – Riley’s House Hacking

#6 – Marc’s Product Selling on Amazon

#7 – Brian’s Blogging Activities

#8 – Gio’s Police Training Program

#9 – Jarek’s Self-Publishing on Amazon

#10 – Andrew’s Real Estate Wholesaling 


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